EMPGENS articles are published in volumes, one per year. Each article has sequential page numbers in that volume, therefore EMPGENS articles can be cited in the same manner as any "paper" journal. Eg.
Malcolm Wright and Zane Kearns (1998) Progress in Marketing Knowledge, Journal of Empirical Generalisations in Marketing Science, Vol.3, p.1-21.
ISSN 1326-4443
